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If we talk about active users of Instagram, then there are 800 million active users on Instagram.
Guys, you can think that if you have to target a particular audience, then how big is the audience in front of you, and you can target your required audience very easily.
An interesting fact is that 90% of the users who are available on Instagram are below 35 years of age. In today's time, we know that whatever small skill businesses, medium skill businesses, or startups target the youth audience. In that case, Instagram appears to be a relevant platform. The most important thing is that Instagram is a photo and video sharing platform.
And we know that in today's time, no one likes to read long text blogs. They prefer to interact with photos and videos.
Sponsorship and Brand Collaborations
If you can earn money by collaborating with Instagram brands.
1.Sponsorship aur Brand Collaborations
Collaboration comes in 2 types:
1. Barter collaborations
What are barter collaborations? Any brand or company will give you a product to promote for free. You might be wondering why you would do brand collaborations for free. You can use that product and promote it on Instagram. If your post remains, anyone who checks your Instagram profile will see the collaboration post and may also have a chance for a product collaboration.
Ideally, you should have 1 or 2 collaborations at most. Before you post your collaboration, you have a lower chance of receiving your product. Therefore, it would be beneficial to add highlights to your Instagram profile.
2. Paid collaboration
With paid collaborations, you will receive both products and money. Now you might be wondering how you will receive these products. Barter collaborations and paid collaborations will connect you. If you do barter collaborations, you will have the opportunity for paid collaborations first. You have to start when there is no collaboration with any brand in your profile, as there will be no chance for collaboration otherwise.
How to get these barter collaborations and paid collaborations? If you want any brand to collaborate with you, you need to consider these points. Keep your Instagram profile simple, and if you keep it basic, anyone who sees your profile will think that you are seeking collaboration. Your Instagram posts should be at a professional level.
There are some apps on which you can easily get barter collaborations and paid collaborations by creating an account.
1. Freeskout
2. Flytant
You can create an account on both of these apps and through them, you will get brand collaborations. You can also send requests for brand collaborations yourself.
Note: To do collaborations on Instagram, you need a minimum of 1000 or 2000 followers.
2.Affiliate Marketing
You can earn money by doing affiliate marketing on Instagram. You can post reels or photos of your products and write that if someone wants to purchase a product, they should DM me on Instagram or share the direct link on Instagram. However, if you share the link directly on Instagram, your account will be banned. Instead, you can add the story of your products and include a link in it. You can also save it in the highlight section. Whenever someone checks your Instagram profile, they will see the highlight and can DM you to make a purchase.
3.Digital Products
You can sell digital products on Instagram, such as e-books, courses, or other products, by reviewing them. This can be a lucrative way to earn money.
4.Branded Content Creation
You can earn money from content creation for any company on Instagram.
5.Events
You can earn money by organizing events for your followers.
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